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I have a Proposal to Make Without a Budget and Other Proposal Challenges
November 16, 2020
I love the work that goes into landing a new client…mostly. I find that the research, fact-finding and early discovery sessions are the best part of the process. I know it’s a great fit for our agency when during the initial meeting, I jot down (yes, “jot down”, I am old school and take notes in a giant notebook that is no kidding, 600 pages thick and that I reference daily) the ideas, tactics, partnerships and opportunities burbling inside my head. I am immediately motivated to begin drafting a proposal but first, I have a question to ask the prospective client: “What is your budget?” If this was a movie, suspenseful music would amplify after each passing second waiting for an answer until I hear, “We are not really sure. We don’t have one. Could you maybe, put together an itemized menu of services with prices?” I try not whimper, after all, this is a client we would love to add to our roster. So, the meeting wraps up with the promise of a proposal.
The media can be a brand’s best friend or worse nightmare. Irvin Public Relations has more than 50 years’ experience working with journalists in every outlet imaginable. Our team works to foster healthy relationships with journalists. That means our clients get more and better coverage for their business or non-profit.
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Strategic planning is at the core of any effective form of communication. The Irvin PR team has a half-century’s worth of experience on every facet of a great communication strategy. From researching consumer trends to finding creative ideas to measuring the success of earned, paid and owned media, Irvin PR creates custom communication plans for organizations of any size.
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Businesses and non-profits can easily become consumed with trying to stay relevant on social media. It doesn’t have to be this way. Irvin Public Relations creates custom social media strategy that helps businesses and non-profits make the most of their time online. Our team also looks for ways to create efficient content that can keep you focused on running your entire brand, not just a few social media accounts. Make social media work for you, not the other way around. Reach out to Irvin Public Relations for social media solutions that help you help others.
Social media channels completely changed the way we create, find and engage with influential people. Irvin PR has the best of both worlds when it comes to influencer relations. Our team is well connected with industry leaders who move the meter in for profit and non-profit situations. We also have access to cutting edge technology that helps find the right people you need to share your story across social media.
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Become a good neighbor. Reach out to Irvin Public Relations for a hands-on approach to healthy community relations.
Businesses spend thousands of dollars building the perfect communication plan. What do you do when the red camera light turns on and a journalist starts asking questions? Does the plan come to life? Does the messaging fall apart, leaving you and your businesses with an unfulfilled opportunity.
The Irvin PR team features award-winning journalists with experience in front of and behind the camera. Our custom media training offers modern solutions that boost confidence, addresses the latest trends and creates a better end product.
Make the most of your media moment. Connect with Irvin Public Relations for a customized media training that helps you shine under the spotlight.
The best crisis communication happens before crisis ever takes place. Irvin Public Relations proactively works with clients to identify the worst-case scenarios that could sully the reputation of a brand and business. The team then works to train all employees on how to handle those scenarios, from the moment a crisis arises until everything is back to normal.
Don’t wait until a problem happens. Connect with Irvin Public Relations to create a custom solution that meets your specific needs.
How do you know your communication outreach is helping achieve your business objectives?
It’s easy to think things are working. It’s better to know.
Irvin Public relations is a leader in media monitoring and tracking. We use the latest technology to track earned and social media. More importantly, we can create a structure that sees how that media exposure helps grow your business, whether you are looking for more organizational awareness, thought leadership, event registration or sales.
Don’t wonder if your communications plan is working or not. Meet with Irvin Public Relations to find a media plan that works best for you and your business.