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I have a Proposal to Make Without a Budget and Other Proposal Challenges

November 16, 2020

I love the work that goes into landing a new client…mostly. I find that the research, fact-finding and early discovery sessions are the best part of the process.  I know it’s a great fit for our agency when during the initial meeting, I jot down (yes, “jot down”, I am old school and take notes in a giant notebook that is no kidding, 600 pages thick and that I reference daily) the ideas, tactics, partnerships and opportunities burbling inside my head.  I am immediately motivated to begin drafting a proposal but first, I have a question to ask the prospective client: “What is your budget?”  If this was a movie, suspenseful music would amplify after each passing second waiting for an answer until I hear, “We are not really sure. We don’t have oneCould you maybe, put together an itemized menu of services with prices?”  I try not whimper, after all, this is a client we would love to add to our roster.  So, the meeting wraps up with the promise of a proposal.

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The COVID Mom

November 12, 2020

How Working Moms Have Been Charged with Unrealistic, Superhero-level Abilities in a COVID World

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The COVID Mom


Control issues? What I've learned since March...

November 02, 2020

March 11, 2020 was a day that will live in infamy.

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